"The bank also says it is "aiming to offer UK savers a consistently competitive interest rate".
But all that is just pre-promotion. When the bank's first savings account launches next week it will succeed or fail purely on the interest rate it offers.
When a pilot account was launched to staff last month, the rate offered was 1.5%.
If the same rate is offered to the public, that will be enough to catapult it to the top of the best-buy tables, ensuring instant demand from savers."
Where to make the most of your savings
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